June 6, 2012 · IGG

Indiegogo Raises $15 Million Underscoring Strong Crowdfunding Growth


San Francisco, CA, June 6, 2012Indiegogo, the world’s largest online funding platform that empowers anyone with an entrepreneurial, cause-related, or creative
idea to generate funding online, today announced that it has raised $15 million in
its round A financing. The funding was led by Insight Venture Partners and Khosla
Ventures, with existing Indiegogo investors Metamorphic Ventures, MHS Capital,
ffVenture Capital, and Zynga co-founder Steve Schoettler participating. The new
funding will be used to scale customer acquisition, technology development and

Indiegogo’s funding platform has grown to feature more than 100,000 campaigns
across 196 countries in the areas of technology, film, music, philanthropy, arts,
food, health and education. The company is now distributing millions of dollars per
month and has the most diverse funding platform in the world.

“Indiegogo is changing the way people’s dream and passions are funded,” said Slava
Rubin, co-founder and CEO of Indiegogo. “We are excited to be working with Insight
Venture Partners and Khosla Ventures as we continue to accelerate our business to
bring the power of Indiegogo to more people around the world.”

“Crowd funding has the potential to disrupt commerce and increase innovation,”
said Vinod Khosla of Khosla Ventures. “We are pleased to collaborate with
Indiegogo as they build out a new kind of company that can affect millions of lives.”

“Indiegogo is in a unique position to make people’s passions a reality as the growth
of crowdfunding is fueled by the Company’s smart technology platform,” said Jeff
Horing, Co-founder and Managing Director at Insight Venture Partners. “We are
excited with the talented team, deep technology and broad customer base that
Indiegogo has built and look forward to working with them.”

Recently, Indiegogo was invited to join President Obama’s White House signing of
the JOBS Act that will expand online crowdfunding from perks-based crowdfunding
to include equity investments. On stage with President Obama was Emmy’s
, a dessert company from Ithaca, NY that was denied a loan by a local bank
before raising $15,000 on Indiegogo. Another case study in the audience included
LuminAID, who raised $50,000 to create and distribute a new inflatable solar light
to support disaster relief efforts.

Recent campaigns on the Indiegogo platform include:

  • Angry Video Game Nerd – Mobilized their YouTube following to contribute $325,000 in funding for a hilarious narrative film.
  • The world’s first crowdfunded baby – After being denied by their insurance provider, Florida couple raised the $8,000 needed for an IVF treatment that led to the birth of their son in April.
  • Dark Potential – A passionate gamer was able to raise nearly $90,000 (9x their goal) to create the first starter sets for their post-apocalyptic miniature war game.
  • 50 for 50 – To mark her 50th birthday, Colleen Wainwright set out to raise $50,000 in 50 days. She raised $61,500 and donated it to the WriteGirl organization, benefiting teen girls in L.A.
  • Bully – After raising $25,000, this documentary about the bullying crisis in America premiered at Tribeca, and was recently distributed nationally by The Weinstein Company.
  • George Clinton – The funkmaster raised $50,000 to save his studio and archive his music.

About Indiegogo
Indiegogo.com is the leading global platform for crowdfunding that empowers
anyone anywhere to raise money for anything. Since 2008, Indiegogo has
enabled people to launch funding campaigns in 196 countries – including new
businesses, philanthropic causes, health initiatives and creative ideas. Indiegogo
is headquartered in San Francisco with offices in Los Angeles and New York. For
more information, visit www.indiegogo.com and follow at www.twitter.com/
and www.facebook.com/indiegogo.


Press Inquiries Contact:

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