Indiegogo Insight: Campaigns That Post Media After Going Live Raise 81% More Money!

Campaigns that post media to their gallery after launching raise 81% more money than those who don’t. Once campaigns get a gallery going, the more they post the more money they make. Campaigns with 10+ pieces of media in their gallery make more than 2.5 times as much as campaigns without a gallery. You can … read more

Indiegogo Insight: Raise 80% More Money With a Team Than by Yourself

Indiegogo campaigns with 2 or more people working on them raise 80% more money than those with only one person. Campaigns with 4 or more people raise 138% more than those with only one. 30% of campaigns on Indiegogo have teams, yet team campaigns make up 57% of campaigns which exceed their funding goal. Building … read more

Indiegogo Insight: 70% of Campaigns Meeting Funding Goal Have 3-8 Perks

70% of campaigns meeting funding goal have between 3-8 perks. Perks are rewards, incentives, and gestures of thanks that you can create to help give possible funders incentives to fund your campaign. Creating the right amount of perk options, at the different contribution amounts, is one of the most important steps to creating a great … read more

Indiegogo Insight: Campaign Updates Every 1-5 Days Doubles Contributions

Campaign owners that provide an update at least once every 5 days raise 218% as much money as campaign owners that update less often.   As we’ve shown before, the more updates you send out the more money you raise. In fact, campaigns which send out updates daily reach, on average, more than 100% their … read more