Indiegogo Insight: Aim to Raise a Third of Your Goal Within the First Quarter of Your Campaign Lifetime

On average, campaigns that reach their goal raised one-third of their funds within the first quarter of their campaign lifetime. Campaigns reaching their goal have an average deadline of 47 days. For most successful campaigns, raising a 1/3 of their goal took less than two weeks to accomplish. We encourage you to have a strong start … read more

Indiegogo Insight: 85% of Campaigns That Reach Their Goal Receive Their First Contribution Within One Day of Going Live

85% of campaigns that reach their goal receive their first contribution within one day of going live. Your campaign’s first contribution builds momentum for your fundraising effort.  On average, campaigns which reach their goal receive their first contribution in one day. In contrast, campaigns which don’t reach their goal take about four days- that’s four times … read more

Indiegogo Insight: 70% of Indiegogo Campaigns Reaching Their Funding Goal Set Their Deadline for Less Than 60 Days

70% of Indiegogo campaigns reaching their funding goal set their deadline for less than 60 days.   Intuitively, it may seem that providing more time for your campaign will allow you to raise more funds, but our data indicates that campaigns which run for shorter periods of time, have more success.  Additionally, 64% of campaigns … read more

Indiegogo Insight: 87% of Campaigns That Reach Their Goal Exceed It

87% of campaigns that reach their goal exceed it.   On average these campaigns exceed their goal by 31%. When creating your campaign, setting the right goal is the first step towards reaching it! Though the average goal reached on Indiegogo is around $3700, setting your goal depends on your campaign’s requirements- many campaigns set … read more