Author: Mike Fretwell

Turning To The Crowd for Market Research

This guest blog post was written by Mike Fretwell of Jarden Corporation, the powerhouse behind household brands like Mr. Coffee™, Crock-Pot™ and Oster™. Bringing an idea to life requires a lot of thought, effort and research. Through trial and error and customer feedback, inventors can determine whether or not their products are viable and how to improve … read more