May 15, 2017 · IGG

Want to help make cities across the U.S. even greater with The Cities project by HEINEKEN®?


Bursting with culture, history, diversity and community, American cities are pretty great — and The Cities Project by HEINEKEN® wants to make them even greater. Now, The Cities Project by HEINEKEN® is offering one of the most in-demand perks ever on Indiegogo: the chance to get tickets to The Bruno Mars 24K Magic World Tour.

Click here to give back and get tickets!*

How it works

The Cities Project by HEINEKEN® is supporting eleven Indiegogo projects that preserve national landmarks and improve the lives of Navy SEAL veteran families. From May 1 to June 30, 2017, when you make a contribution of $150 to the project of your choice, you’ll receive a pair of tickets to the Bruno Mars 24K Magic World Tour*. 2,600 pairs of tickets will be distributed and new tickets will be released every Monday.

“Since 2015, The Cities Project by Heineken has supported innovative projects across America that aim to make great U.S. cities even greater,” said Katharine Preville, Brand Manager, Heineken USA. “This partnership takes the effort to a new level and serves as a catalyst for these incredible projects. It also reflects Heineken’s long-term commitment to Brewing a Better World.”

“We are thrilled to work with The Cities Project by Heineken once again to help save places that matter throughout the nation,” said Stephanie Meeks, President of the National Trust for Historic Preservation. “From a pavilion to a water tower to an outdoor urban sculpture, these diverse projects represent the unique and historic parts of some of our major cities, while telling important stories of our nation’s history.”

About the projects

Each project is dedicated to supporting the National Trust for Historic Preservation — a nonprofit dedicated to saving America’s historic places. Learn more below:

  • Waikiki Natatorium (Waikiki, Hawaii) – The only ocean-water swim venue built as a war memorial, the Natatorium celebrates Hawaii’s indigenous swimming traditions and honors the Hawaii citizens who served in World War I. The Indiegogo campaign will kick off an effort to restore this treasure with 21st century engineering so the public can enjoy it once again.

  • Rail Park (Philadelphia, Pa.) – Like Manhattan’s High Line, this stretch of railroad tracks will be converted into a beautiful urban space traversing the city. The crowdfunding campaign will support design enhancements on phase one of the project, including the restoration of an iconic Reading Railroad dining car into the Rail Park’s welcome center.
  • Little Havana (Miami, Fla.) – The Little Havana neighborhood is at the heart of Miami and a symbol of the American melting pot. This project, inspired by the famed “Humans of New York” effort, will commission a local photographer and writer to capture the residents’ colorful lives.

  • The Astrodome (Houston, Tex.) – Dubbed the “Eighth Wonder of the World,” the Houston Astrodome hosted sporting and cultural events but has been shuttered for almost a decade. The Indiegogo project will fund a public installation and event that invites people to experience the Dome in a whole new way.

  • New York State Pavilion (New York, N.Y.) – The shining star of the 1964 World’s Fair, the Pavilion charmed millions with its futuristic architecture. Today, efforts are being made to renovate the site and this project will help to repair its entryway.

  • Union Station (Washington, D.C.) – The giant centurions that stand guard throughout Union Station are overdue for a facelift. This project will jumpstart an effort to revive the 46 statues to their former glory.

  • Sweet Auburn Water Tower (Atlanta, Ga.) – A water tower that rises above Atlanta’s famous Sweet Auburn neighborhood will be transformed by local artists to refresh the 111-year-old structure with eye-catching public art.

  • Pioneer Square (Seattle, Wa.) – One of the most famous features of Seattle’s Pioneer Square is its collection of purple glass sidewalk tiles. Time and the elements have left portions of the sidewalk in disrepair; this project will support the restoration of this beloved spectacle.
  • The Triforium (Los Angeles, Calif.) – An effort to rehabilitate this quirky, iconic 1970s structure will help bring music to the heart of downtown Los Angeles. This project will aim to breathe new life into the Triforium and its unique sound system.

  • Voiceover (Chicago, Ill.) – Voiceover is a public audio installation that will collect residents’ personal stories about what makes the Windy City so special. Audio recordings with their reflections will be broadcast on speakers on Chicago’s elevated Bloomingdale Trail — the heart of the 606.

Click here to give back and get tickets!

*Individuals that contribute $150 to one of the partner projects through the Heineken Cities promotional program will receive two (2) upper level tickets to the concert chosen at the time the contribution is made. Tickets are available on a first come, first served basis and will be released every Monday until June 30. The tickets may run out before you complete the checkout process. HEINEKEN®, Indiegogo, and the National Trust for Historic Preservation are not responsible for system or human error. Must be 21+ to participate. For more details, check our FAQ page and Terms and Conditions.