Fundraising isn’t like it used to be. The next generation of donors operate very differently from their predecessors. Nearly 84 percent of millennials donate online where information, services, and even social impact are available on-demand. If you’re looking to join the trend of nonprofits finding alternative ways to fundraise on Giving Tuesday, you are not … read more
Cocktails and Crowdfunding: How Two Entrepreneurs Opened the First Female Distillery in D.C.
September 23, 2016
“Think of everything realized, decided and solved over a great cocktail.” If you talk about something long enough, the time eventually comes to quit dreaming and put it into action. Republic Restorative founders, Pia Carusone and Rachel Gardner talked about their love of bourbon and dreamed of opening a distillery for five years. They finally realized … read more
Tips on Email Strategy: Turn Your Contacts into Customers
September 23, 2016
As you build your campaign, you’ve probably thought about driving backers to your campaign by posting on social media and PR. But, did you know that single most effective way to convert visitors into backers is actually plain-old email? It’s true. We’ve analyzed hundred of thousands of campaigns and have found that email outreach is … read more
Works like, looks like: The Stages of Prototyping and Why They Matter
September 22, 2016
Before your great idea can take off running, it needs to learn how to walk. This is called the prototyping stage of development, and it’s integral to crowdfunding success. But not all entrepreneurs know just how important a prototype is, or how to make one. By taking an in-depth look at the prototyping process, entrepreneurs … read more
Indiegogo Now Supports Apple Pay® on the Web
September 21, 2016
Indiegogo now supports Apple Pay® on the Web! Backers can now use Apple Pay in the Safari web browser on iPhone, iPad, and Mac to back campaigns on Indiegogo. Paying happens with just a touch and is quicker, easier, and more secure than ever before. As the first crowdfunding platform to initially support Apple Pay … read more
