Tag: indiegogo tips

Essential Tips for Running an Indiegogo Campaign (Part II)

Last week, we released Part I of our essential tips for running an Indiegogo campaign, which covered planning and launching a successful campaign. This week, we’re focusing on your campaign’s back half – maintaining momentum and wrapping it all up once you hit your goal. Let’s go! MAINTAINING MOMENTUM 1. Alert the media Put simply, … read more

Indiegogo Insight: Campaigns That Take These Six Actions Raise 8 Times More Money Than Campaigns That Don’t

Campaigns that take those six actions raise 8 times more money than campaigns that don’t. What do these six actions have in common? They show that you are committed to your campaign and are investing time and effort to ensure it succeeds! Here is some advice on how to approach taking these six actions: Have … read more

Indiegogo Insight: 34% of Funders Visit Your Campaign Two or More Times Before Contributing

34% of funders visit your campaign two or more times before contributing. What does this mean for campaigners? Don’t be afraid to reach out to people more than once! Not everyone who visits your campaign decides to fund it right away, and as your campaign gains traction, the likelihood that they will contribute increases. As the old adage … read more

Indiegogo Insight: 53% of Campaigns Reaching Goal Have a Pitch Video Under 3 Minutes

53% of campaigns that reach their goal have a pitch video that is under three minutes long. 87% have a pitch video that is under five minutes long.   At this point, video has become an integral part of the web. On Indiegogo, having a great pitch helps you raise more money, as well see … read more

Indiegogo Insight: Half of Repeat Funders Contribute to the Same Campaign Again Within 2 Weeks

Half of funders who contribute more than once to the same campaign do it within 2 weeks. 62% of campaigns reaching their goal have repeat contributors. The key to their success is dedication to their contributors- thanking them and keeping them engaged immediately after they contribute. One of the reasons people contribute to your campaign is to … read more