Crowdfunding hinges on the word “crowd,” and one of the best ways to witness its power is when that crowd comes together to make a selfless impact on a community — whether or not it’s their own. These were some of the top and most moving Community campaigns on Indiegogo in 2012:
Hurricane Sandy Comfort Campaign
Location: New York City, New York
Tory Johnson led her Spark & Hustle team to raise money quickly for the hardest hit communities in the wake of Hurricane Sandy. Their original goal was $1,000. They raised over $100,000.
Help Dr. Bronner’s Fight Malaria in Eastern Ghana
Location: Escondido, United States
You may be familiar with Dr. Bronner’s iconic soaps from your local grocery aisle. With great perks and a wonderful cause, their team has raised nearly double their goal to help buy mosquito nets in areas deeply affected by malaria in Ghana.
Mosireen: Independent Media Collective in Cairo.
Location: Cairo, Egypt
The wake of the Arab Spring has been marked with the rise of citizen journalists and greater press freedoms — but not without risk. Mosireen is an independent media collective and workspace in Cairo, and they ran a successful Indiegogo campaign to cover operating and equipment costs.
A Future and a Hope
Location: Nakuru, Kenya
Family to 9 Kenyan orphans, this couple ran a campaign to purchase land for a farm. With the crowd’s help, they can now grow food for the impoverished community and provide a home for more orphans.
Support the Milwaukee Shooting Victims
Location: Milwaukee, Wisconsin
In the matter of hours after another tragic shooting in the US this year, a group of American Sikhs had already set up a campaign on Indiegogo to raise support for the victims and their families. The campaign raised nearly seven-times its goal of $25,000.
Help build Notman House, la maison du web.
Location: Montreal, Canada
Notman House was created for Montreal’s tech entrepreneurs to meet and create, and they were able to cover a $100,000 funding gap for a new property on Indiegogo.
Lets Given Karen – The bus monitor – H Klein A Vacation!
Location: Greece, New York
This viral campaign, started by a stranger, did a lot more than provide Karen — the bullied bus monitor — with a vacation. After $703,123 was raised, it’s safe to say that she’ll be enjoying retirement.
Staten Island Marathon for Sandy Relief
Location: Staten Island, New York
Another inspiring campaign with a modest goal that quickly passed its mark and grew well beyond — garnering thousands of dollars to help the victims of Hurricane Sandy.
Art’s Cafe Springville
Location: Springville, New York
This campaign is a great example of a small community joining together to help build something it needs or wants. In this case, it was a coffeeshop-meets-artist’s-residency.
The Brony Thank You Project
Location: Derry, New Hampshire
There is also a lighter side to community projects. This campaign organized enthusiastic “Bronies” — men who are fans of “My Little Pony” — to raise money for an advertisement that thanked creators of the show, “My Little Pony: Friendship is Magic.”
Jaclyn Santos Sacramento Memorial Fund
Location: Highland Park, Illinois
After a tragic crash took the life of a young girl, this campaign rallied an astonishing outpouring from her community in Illinois.
NYC Food Truck Association – Sandy Outreach
Location: New York, New York
It’s rare to see a campaign that runs for less than a week. In fact, Indiegogo usually recommends campaigns run for around 40 days. But sometimes, there is far less time than that, and action needs to be taken quickly. The beauty of crowdfunding is how quickly it can mobilize and empower a community. The New York City Food Truck Association ran back-to-back campaigns in less than a week to provide meals to the victims of Hurricane Sandy. Each of those campaigns raised over $20,000.
Also make sure to check out more of our top campaigns from 2012:
What was your favorite campaign of 2012? Tell us in the comments!