When Joanna Griffiths, founder of Knix Wear, created her first crowdfunding campaign on Indiegogo, she had no idea how much of an impact that campaign would have on the future success of her business.
When she was initially launching her product and had her first meeting with Canadian retailer, Hudson’s Bay, she was surprised to find out that they were already aware of her product by watching the video on her Indiegogo campaign, which then helped to secure a distribution deal with them.
Joanna says that primarily used her first Indiegogo campaign as a way to test her product before officially launching it. As a result of her crowdfunding campaign on Indiegogo she:
- Received vital feedback on her product line that was incorporated into her first production run and inspired her best selling products
- Gained her first 500 customers
- Created brand awareness which helped her secure her first major distribution deal with Hudson Bay
Watch Joanna recount her experience in this video:
Also, be sure to check out and support her latest campaign!
Nice I hope we can get a similar success history with our campaign Help make it happen for Pocholo – The Game on @indiegogo https://igg.me/p/717996/twtr/6736853
congratulation here is my campaign about a short film project https://igg.me/p/706140/x/5061019
Congratulation on your success Knix wear. ☺
Here is mine, Kainda a Eco Personal Care Product that symbolises a Inspire and Empower women, https://igg.me/at/Kainda/x/6424983
Take a moment to check it out on Indiegogo and also share it with your friends. All the tools are there. Get perks, make a contribution, or simply follow updates. If enough of us get behind it, we can make ‘The Midnight Munchie Machine’ happen!
‘https://www.indiegogo.com/projects/669297/emal/6269933’
Thank for the info needed bad
Congratulation on your success I’m proud and happy for you all that means there hope for me. TROUBLED MAN TOOK MY LIFE / THE BOOK / THE CD/ MOvie.
Congratulation on your success I’m proud and happy for you all that means there hope for me. TROUBLED MAN TOOK MY LIFE / THE BOOK / THE CD/ MOVIE.
https://igg.me/p/735007/x/6915815
Help me help wounded veterans in Upstate NY! 🙂 https://www.indiegogo.com/projects/upstate-ny-wounded-veterans/x/5739498