When it comes to crowdfunding, it’s just like baseball — you can’t play ball without a pitch. The pitch video is the face of the campaign, not only delivering vital information, but also displaying personality — from solemn to silly. The following are 12 of the strongest, most inspiring, or funniest Indiegogo pitch videos of 2012:
GOOD SPREAD PEANUT BUTTER
Location: Nashville, Tennessee
A burning Winnebago, peanut butter, and high fives. This video has nearly everything.
Who Gives A Crap – toilet paper that builds toilets
Who Gives A Crap – toilet paper that builds toilets
Location: Melbourne, Australia
We listed this incredibly well done and creative video #2 for a reason. Get it?
Por las Plumas – All About the Feathers
Por las Plumas – All About the Feathers
Location: San Jose, Costa Rica
Done in one shot on a school bus, this video does a fantastic job of introducing the audience to the film’s actors, director, and plot. English subtitles are the cherry on top!
Magpies – the graphic novel
Location: Cassola, Italy
Engaging, informative, and funny — there is little chance this video won’t charm you.
Cossbysweater’s Debut Album
Location: Long Beach, California
If you’re crowdfunding musicians, it doesn’t get much better than a pitch that’s sung.
The Detroit Printing Plant
Location: Somewhere, Alabama
Another pitch video that is sure to make you smile, relying on a funny star and a great setting.
The Battle We Didn’t Choose: My Wife’s Fight With Breast Cancer
The Battle We Didn’t Choose: My Wife’s Fight With Breast Cancer
Location: New York, New York
This video can be so moving that it is hard to watch at times, but it connects the audience to a gripping story and makes a compelling case for this inspiring project.
https://youtu.be/p4DvEnsVGjE
I’M WITH SELTON
Location: Milan, Italy
Four Brazilians met in Barcelona, started singing Beatles songs in English, and decided to record an album in Italy. This video captures their international attitude in a pitch perfect way.
Bestie – Chinatown’s Finest Currywurst
Bestie – Chinatown’s Finest Currywurst
Location: Vancouver, Canada
Even vegetarians will be hungry after watching this video.
The Wedding Party – A one-shot feature film
The Wedding Party – A one-shot feature film
Location: Los Angeles, California
If you want to crowdfund your comedy that you’re going to shoot in one continuous shot — then why wouldn’t you film your funny pitch video in one continuous shot?
Taking My Parents to Burning Man: a Black Rock-umentary!
Taking My Parents to Burning Man: a Black Rock-umentary!
Location: Vancouver, Canada
“When life gives you lemons, you still go to Burning Man.”
Yossarian – Debut Album
Location: London, United Kingdom
This video brings the band’s fans and contributors into the mix in a way that is sure to have created a viral loop.
Also make sure to check out more of our top campaigns from 2012:
Top 12 Entrepreneurial Campaigns of 2012
Top 12 Creative Campaigns of 2012
Top 12 Cause-Related Campaigns of 2012
Top 12 Gadget Campaigns of 2012
Top 12 Community Campaigns of 2012
Top 12 Music Campaigns of 2012
Top 12 Gaming Campaigns of 2012
What was your favorite campaign of 2012? Tell us in the comments!