Posts by Indiegogo

July 17, 2012 · Tips & Insights

Indiegogo Insight: Perk Pricing Practices

When considering how to price your perks remember: lower value perks attract more total contributions, while higher value perks raise a higher percentage of total funds. Though each campaign is different, we recommend offering strong perks priced at $25, $50, $100, $500, and $1000. We… read more

December 16, 2011 · Tips & Insights

Owning your Campaign: Part 4 – Sharing is caring!

I’m Melissa and I’m an IndieGoGo campaign owner here on the blog to write a series of posts about my first crowdfunding experience. This includes everything that I do, questions that arise and areas I wasn’t expecting, from pre-launch preparation to what happens after my… read more

December 5, 2011 · Tips & Insights

Owning your Campaign: Part 3 – All about Perks

I’m Melissa and I’m an IndieGoGo campaign owner here on the blog to write a series of posts about my first crowdfunding experience. This includes everything that I do, questions that arise and areas I wasn’t expecting, from pre-launch preparation to what happens after my… read more

November 30, 2011 · Tips & Insights

Owning your Campaign: Part 2 – Your Pitch Video

I’m Melissa and I’m an IndieGoGo campaign owner here on the blog to write a series of posts about my first crowdfunding experience.  This includes everything that I do, questions that arise and areas I wasn’t expecting, from pre-launch preparation to what happens after my… read more

November 28, 2011 · Tips & Insights

Owning your Campaign: Part 1 – The Campaign Begins!

I’m Melissa and I’m an IndieGoGo campaign owner here on the blog to write a series of posts about my first crowdfunding experience.  This includes everything that I do, questions that arise and areas I wasn’t expecting, from pre-launch preparation to what happens after my… read more