The Bully Project was successful in attracting anonymous donors who feel passionately about stopping bullying.
We talk a lot about tapping your network to seek donations to your project. But how about looking outside your circle to find backers for your IndieGoGo campaign?
Do you ever find yourself thinking, "I know [a certain type of person] would give to my campaign… if they only knew about it!"
Attracting anonymous donors is all about outreach. We've rounded up a few ideas to help you reach out to those people you don't know but who might be likely to give to your campaign.
Media
Getting your project into the media is a great way for it to get attention outside your circle and attract people who feel similarly and want to help. Check out our recent blog post with tons of smart tactics for getting your project into the news.
Pictured above, The Bully Project attracted many anonymous donors after it was featured on ABC's 20/20.
Similar Organizations
Is your project similar to the work of any like-minded organizations? If you're complimentary and not competitive, reach out to similar industries and organizations and ask them to mention your campaign on a website, Facebook page or e-blast.
Industry Higher-Ups
If you're part of an umbrella network (a small subsidiary of a larger organization), or there are leadership organizations within your industry, see if the big guys can give you a hand by reaching out to their network on your behalf. For instance, if you're fundraising for a library program, write to the ALA.
Government
Send a message about your project to your neighborhood organization, municipal leadership, city council, or any governmental organization that aligns with your message. Some officials might be happy to report on encouraging news from their locality and encourage constituents to donate.
People with the Same Interests
What is the focus of your campaign? Who is affected by it? Make sure you're reaching out to as many people as you can who have an interest in what you're doing — and think outside the box. Remember: it's always okay to reach out with information and a friendly hello.
Need some specific advice? Leave a link to your project below and we'll help you brainstorm some ways to attract fresh faces to your donor circle.
Elysium Cruise Line is a new paradigm for Premium Age Care. A niche but exponentially growing market globally, we are keen on your marketing thoughts and smart strategies for increasing our reach! In essence the initiative is Palliative and Respite Care 24/7 on upgraded luxury suite Cruise Liners as a tribute lifestyle for your beloved parents or elderly relatives.
Please – I need help https://www.indiegogo.com/projects/official-disarm-hate-documentary/x/11882100#/
Help us reach our goal
Donate to do good
Check out “Fund Chicken Licken” on Indiegogo https://igg.me/at/fundraisingchickenlicken/shre/13004311
My project. working to get the home I bought to be able to pass court inspection so I can get placement of my twin sons. now! I unexpectedly have to drill a well because the DNR ordered the shutdown of our water utility. https://www.gofundme.com/OJsDad
Help make it happen
for Wood waste for the furniture business and Rimba Raya!https://igg.me/at/aris/x/12921272
https://www.indiegogo.com/projects/advantage-fantasy-soccer/x/12653440#/
check it out!
Check our page out on indiegogo, help us reach our goal!
https://www.begslist.com/Fundraisers/details/help-for-a-shelter-631
https://www.indiegogo.com/projects/help-gang-of-thieves-blow-up-the-mothership#/
Rock and Roll and explosions, anyone?
https://igg.me/at/Success/x/4740160
I would love some ideas 🙂 #Impact #Youth and #YoungProfessionals
https://igg.me/at/CosmosCommunity/x/11693379
https://www.indiegogo.com/projects/arez-the-13-year-old-rapper-launch-his-dream/x/11465500#/story
13 year old rapper check me out please!
website:
https://www.indiegogo.com/projects/vet-bills-mainly-fixing-my-dog/x/6283679#/story
https://www.indiegogo.com/projects/the-beat-renaissance-finally-out-the-basement/x/10936769#/story
Grace’s Note is trying to bring awareness to Domestic Abuse.Pls help us raise the funds! https://igg.me/at/Gracesnote/x/102182
Please help!
bafflingbrainbashers.wordpress.com
indiegogo.com/projects/bafflingbrainbashers
My friend and I live in Hawaii but cost of living here is so high. We are trying to raise funds to buy this wonderful RV. We would appreciate any help! You can find our project at https://life.indiegogo.com/fundraisers/1238968/x/10603369?fb_action_ids=10152687176191594&fb_action_types=og.shares#_=_
Creating a new way to look at hookah lounges small started needed anything hleps indiegogo.com/smokingdrake
I’m trying to raise money to dance in San Francisco this summer! Thank you so much ❤️
https://life.indiegogo.com/fundraisers/help-james-attend-san-francisco-ballet-summer-2015/x/10250003
https://igg.me/at/bigDStudio-Hockey/x/9856376.
Please donate to my beauty pageant.
Visit http://www.gofundme.com/m8n7cg for more information
I’m running an Indiegogo campaign to raise funds to complete my medical degree and achieve my goal of becoming a doctor
Please support my Indiegogo campaign and help spread it. Even the smallest contribution will go a long way in helping me reach my goal
https://www.indiegogo.com/projects/make-me-a-doctor/x/9640895#home
I believe in you and I’m counting on you
Thanks
https://www.youcaring.com/helpebony
My project. Love , Peace and Oneness https://igg.me/at/lovepeace/x/7922688.
Igg.me/at/freecompltz for more details
https://indiegogo.com/projects/3deliver
https://www.indiegogo.com/projects/paradis-film
Everyone, please help fund my project. It’s a teen web sitcom that is bring based on the beloved teen sitcoms Saved by the Bell and Boy Meets World. It doesn’t matter how much you donate. A little goes a long way! Help me make my dreams come true as well as others that are working hard to teach their dreams! Please share this link with everyone you know! https://www.indiegogo.com/projects/finding-ourselves-a-teen-web-sitcom/x/7958198
Hope you don’t mind contributing, Any amount would do.
https://www.indiegogo.com/projects/young-blood–3/x/8247796