Our data shows that the probability a campaign will reach its goal doubles once the first contribution is received, quadruples once it reaches 10% of its goal, and is more than five times as likely once 25% of the goal is raised. The inaugural… read more
Brooklyn's culinary scene has diverted the world away from Manhattan, the once-considered mecca of gastronomy, towards a borough known for it's DIY makers, flea markets, artists studios and thriving community of artisan food entrepreneurs. Local photographer, Donny Tsang, wanted to capture the people behind a… read more
The success of Drive, Eat, Blog campaign saw two old friends from Washington DC embark on a cross-country culinary adventure from their hometown to San Francisco. Wanting to turn their baking blog into a boutique bakery they needed to conduct necessary research to launch their… read more
Q1. Tell us about your campaign…. your inspiration, goals, why it’s important to you!I wanted to create a temporary exhibit showcasing art jewelry in NYC. It is a small but thriving community and it is under-represented in the city. I was searching for this place and eventually I realized I… read more
Launching a campaign takes work but where the real elbow grease needs to be applied is in PR. Not only does it serve as a powerful vehicle to promote your idea or product but it serves to raise exposure around your crowdfunding efforts, even increasing… read more
Many of you are already using social media sites like Twitter, Facebook, Flickr, LinkedIn and YouTube to make connections and create interest in your ideas. But are maximizing your funding on IndieGoGo using the incredible power of social media to drive traffic to your campaign?… read more
A while ago we talked about ways in which project owners can use social media to spread the word about their IndieGoGo campaign. Today we thought we'd take a look at a specific project that did a bang-up job of using social media: Cerise. The… read more