Archives for February 2011

Satarii Star Accessory Funds Their Exciting Technology

Satarii Star Accessory “makes your mobile phone camera follow your every move.” You place your cell phone on the swivel base and attach the censor to yourself or whatever you want the camera to follow. We think it is a very cool product, and the campaign has already exceeded its goal with just over a day left! So we’re checking in with Satarii’s Vladimir Tetelbaum and Brian Lamb.

3 Campaigns SXSW-bound

Three campaigns this week are raising funds to get to the South by Southwest music and media conference in Austin next month. Check them out: Help Vertigo Venus get on TV and get to SXSW! Synth-punk band Vertigo Venus is a completely independent band (no record label!) has a chance to play at music week, … read more


6Qs with Samantha Hatch of Sands of Mexico

Samantha Hatch, director of the webseries Sands of Mexico, unearths us the lessons she learned while campaigning on IndieGoGo. Even though she didn’t reach her goal amount, she raised enough money to cover travel costs of filming her webseries on location. Q1. Tell us about your project… your inspiration and goals! My project is called … read more

How to Craft a Good PR Pitch

Image courtesy Flickr user bondidwhat. We’ve talked in the past about widening the potential audience for your campaign, and therefore your field of potential donors, but pitching your story to news outlets. But when it comes to reaching out to local and national print media, radio, television, and even blogs, many of you are at … read more


Doc’s of the Bay: Hip Food Truck and Great Small Business

Launching a campaign on IndieGoGo is a powerful way to raise funds for your business and also to learn about your target market, gain valuable feedback for your business, and build up your community — before you’ve even launched!
Today we’re checking in with Zac Silverman, Chairman of the Joint Chiefs of Staff, Secretary and Truck Driver for Doc’s of the Bay Food Truck. Zac and his team are over two-thirds of the way towards reaching their goal of $3,073 to launch their food truck business in San Francisco, with just over a month left in the campaign.